With more than 15 years of experience, I've gained the unique ability to create the big idea, as well as to ensure all the details fall into place.
I design and write with the consumer's perspective in mind. What makes them tick? What makes them trust? What makes them buy?
Having been a Senior Art Director working at Toronto's top agencies, I have designed everything from web sites to merchandisers, spearheaded new product launches and developed national campaigns.
Even after work, I'm always working. Whether it’s checking out what my client’s competition is doing, or thinking up new ways to reach potential consumers, I love what I do. It’s my passion that drives me to exceed my expectations – and my clients’.
Below are some of the brands I have worked with.